UFRAD NOVEMBER BOARD OF DIRECTORS MEETING

11.10.2016

UFRAD NOVEMBER BOARD OF DIRECTORS MEETING

UFRAD November Board of Directors Meeting was hosted by Gönül Kahvesi President of the Board of Directors Yaman Yardımcı.

UFRAD Board of Directors' busy agenda items, Bayim Olur Musun? fair which took place on 13-16 October 2016 at CNR Expo, membership applications of more than 20 brands applying to become a member of UFRAD were discussed at the meeting.

Meeting agenda included Bayim Olur Musun? fair held on 13-16 October 2016. The general director of Medyafors Aycan Helvacıoğlu: “We again had important guests from abroad. Delegations from Qatar, Saudi Arabia and Tunisia took part in the fairground for 4 days to conduct one-on-one meetings with Turkish brands. Our brands now want to expand to overseas markets. This enables us to enlarge our targets even further. Turkish Brands are now included in the $ 30 Billion Franchising Market in the Middle East. Starting to work as the Turkey Authorized Agency, we evaluate the global franchise market fair as the gateway of Turkish brands to the Middle East. Helvacıoğlu continued: “We are pleased to have Wissam Ezziddine, one of the executives of our business partner Index Holding, who organized the Dubai Franchise Fair. We are taking Turkish brands to Dubai, which has an annual growth potential of 20-27%, with this cooperation on November 14-15. We will also gladly inform you about our new cooperation with our ongoing initiatives.”

UFRAD President Assoc. Prof. Dr. Mustafa Aydın said “We are very pleased to see that hundreds of participating brands come together with tens of thousands of investors in this year's 25th Franchising Fair supported by UFRAD and 14th organized by Medyafors. Our fair is one of the biggest fairs in the world today as a result of our efficient and successful cooperation with Medyafors Fuarcılık for many years. We must never forget; branding is a culture. A brand is not just a product logo or emblem on a box. Our brands are the pioneers of our economy, our doors to the world”.

President Assoc. Prof. Dr. Aydın accepted the wishes and requests of the Board of Directors and thanked Mr. Yaman Yardımcı on behalf of UFRAD Franchise Association for his kind hosting after the meeting.